Ethical Influence
Dr. Robert Cialdini

Dr. Robert Cialdini

Dr. Cialdini is known globally as the foundational expert in the science of influence and its ethical application

His seven Principles of Persuasion have become a cornerstone for people serious about increasing their influence. The results of his scientific research, his sold-out keynotes, and his bestselling books have earned him a worldwide reputation and the label of “Godfather of Influence”. Ask 100 of the world’s top CEOs and entrepreneurs (including Elon Musk, Mark Cuban, and Jeff Bezos), and the book they most frequently mention is “Influence: The Psychology of Persuasion” by Dr. Robert Cialdini


As a Certified Dr. Robert Cialdini Professional, Le Mentor proudly offers a complete and immersive program that will revolutionize your persuasive abilities. We are passionate about helping individuals like you unleash their full potential in the art of influence and persuasion. Our comprehensive program encompasses a wide range of captivating services and resources, carefully designed to empower you with the knowledge and skills needed to excel in various domains.

Prepare to embark on an extraordinary journey as we guide you through the proven principles and strategies developed by Dr. Robert Cialdini, a renowned authority in the field. Our program combines in-depth training, personalized coaching, and interactive workshops to provide a holistic and transformative learning experience.

With Le Mentor, you will gain exclusive access to cutting-edge resources, including comprehensive educational materials, captivating case studies, and practical exercises. Our team of experienced mentors will work closely with you, offering personalized guidance and feedback to help you master the art of persuasion

This animated video describes the six universal Principles of Persuasion that have been scientifically proven to make you most effective as reported in Dr. Cialdini’s groundbreaking book, Influence. This video is narrated by Dr. Robert Cialdini

What You Can Expect

Built upon decades of world-class research and practical implementation, our program guarantees an efficient and rewarding learning experience, backed by our dedication to ensuring the best possible outcomes.

  • Gain access to over 100 short instructional videos featuring Dr. Cialdini
  • Dozens of real-life business examples 
  • The opportunity to tackle your personal influence challenges head-on.

What You Will Master

Upon completing our program, you will possess the skills to apply the science of persuasion in a proficient, impactful, and ethical manner, leading to a significant enhancement in your success rate

  • Our program offers a comprehensive grasp of the science of persuasion, providing insider knowledge on the Principles of Persuasion. You will also gain access to proven processes, activators, and amplifiers for each principle, empowering you to wield persuasion effectively.

How You Will Benefit

By mastering our program, you will acquire the skill to apply the appropriate principle precisely when needed. This newfound ability will optimize your sales, marketing, leadership, and other business endeavors, ensuring you get the most out of each effort.

  • Become more successful as a professional
  • Become more effective as a leader 
  • Elevate your authority with the prestigious Cialdini Certificate, becoming a Certified Practitioner and showcasing your expertise in the field

Don’t miss your chance to transform your influence skills with the Cialdini Ethical Influence Course, brought to you by Le Mentor Academy. This comprehensive program will equip you with the knowledge and techniques to ethically persuade and positively impact others. Learn directly from experts in the field, delve into the six principles of influence, and gain practical strategies to apply in real-world scenarios.